Turkey Mushroom Market Size, Share, Trends and Forecast 2026-2034

The Turkey mushroom market was valued at USD 990.48 Million in 2025 and is expected to reach USD 1,653.04 Million by 2034, growing at a CAGR of 5.86% during 2026-2034. The market growth is driven by increasing health consciousness among consumers, urbanization boosting mushroom consumption, and expanding organized retail infrastructure enhancing product availability. Rising integration of mushrooms in ready-to-eat foods further supports market expansion.

Study Assumption Years

• Base Year: 2025
• Historical Year/Period: 2020-2025
• Forecast Year/Period: 2026-2034

Turkey Mushroom Market Key Takeaways

• The market size was USD 990.48 Million in 2025.
• The CAGR is projected at 5.86% for 2026-2034.
• Button mushroom dominates with approximately 41% revenue share in 2025.
• Fresh mushrooms lead the form segment with about 62% revenue share in 2025.
• Supermarkets and hypermarkets are the top distribution channel with roughly 48% share in 2025.
• The food processing industry accounts for the largest end-use segment at approximately 33% market share in 2025.

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Market Growth Factors

The growing public awareness about health and nutrition, especially concerning prevention and management of chronic diseases, significantly drives mushroom consumption in Turkey. Recognized as functional foods with immune support, anti-inflammatory properties, and essential nutrients like B-vitamins, selenium, and dietary fiber, mushrooms are shaping consumer choices toward natural, nutrient-dense foods. The Turkey health and wellness market size reached USD 49.48 Billion in 2024 and is projected to reach USD 76.03 Billion by 2033, growing at a CAGR of 4.39% during 2025-2033. This preventive nutrition trend continues to strengthen mushroom demand across demographics.

Rapid expansion of supermarkets, hypermarkets, and modern retail chains throughout Turkey is enhancing mushroom accessibility and driving market growth. The Turkey retail market size was USD 391.2 Billion in 2024 and is expected to reach USD 868.3 Billion by 2033, registering a CAGR of 8.30% during 2025-2033. Modern retail formats ensure product quality through controlled storage, refrigeration, and efficient inventory management. Expanding organized retail into secondary and suburban areas broadens access to diverse mushroom varieties. Retailers also employ promotional activities and pricing strategies to stimulate consumer purchases, supporting mushroom market penetration across regions.

The expanding food processing sector in Turkey is creating substantial demand for mushroom ingredients in manufactured food products. Rising consumer preference for convenience foods, ready-to-eat meals, and time-saving culinary solutions leads manufacturers to incorporate mushrooms in diverse formulations. The industry’s emphasis on natural ingredients and clean labeling supports mushroom use. Culinary innovation in hospitality and foodservice sectors elevates mushrooms beyond traditional dishes, appealing to health-conscious consumers. This broadening of applications introduces mushrooms to new consumption occasions, expanding the addressable market.

Market Segmentation

Mushroom Type

• Button Mushroom:

 Holds a 41% revenue share in 2025, dominating due to its versatility, mild flavor, widespread acceptance, and year-round availability. Widely used in Turkish cuisine and supported by an established production infrastructure, it offers an affordable protein alternative.

Form

• Fresh Mushroom: 

Commands 62% market share in 2025, favored for its natural quality, enhanced nutritional retention, and alignment with traditional cooking practices. Improved cold chain logistics and refrigerated displays support availability and shelf life.

Distribution Channel

• Supermarkets and Hypermarkets: 

Represent 48% market share in 2025, leading due to extensive store networks, consumer convenience, competitive pricing, and investment in storage and refrigeration.

End Use

• Food Processing Industry: 

Accounts for 33% market share in 2025, driven by demand for convenience and ready-to-eat foods. Manufacturers value mushrooms for flavor and nutritional contributions, supporting production planning and capacity expansion.

Regional Insights

The Marmara region is dominant in the Turkey mushroom market. Its strong urbanization, high-income population, and dense foodservice sector significantly boost mushroom consumption through supermarkets, restaurants, and hotels. Advanced cold-chain logistics and well-developed wholesale networks support efficient distribution. Rising health awareness among Istanbul residents drives growth in organic, exotic, and value-added mushroom products, strengthening regional market expansion.

Recent Developments & News

In April 2024, the Yeşilüzümlü Mushroom Festival was celebrated in the village of Üzümlü near Fethiye. The event highlighted the prized morel mushroom and featured local food preparations, traditional crafts, regional wine tastings, and folk dancing performances. Attracting domestic and international tourists, the festival underscored Turkey’s culinary heritage and the cultural significance of wild mushroom foraging traditions.

Key Players

Competitive Landscape

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Customization Note:

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