India Ready-to-drink Beverages Market Analysis 2025: Size, Share & Industry Report 2033

Ready-to-drink Beverages Market - India 

Market Statistics

Base Year: 2024

Historical Years: 2019-2024

Forecast Years: 2025-2033

Market Size in 2024: USD 7.85 Billion

Market Size in 2033: USD 13.59 Billion

Market Growth Rate (CAGR) 2025-2033: 6.30%

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According to IMARC Group's report titled "India Ready-to-drink Beverages Market Report and Forecast 2025-2033," the market reached USD 7.85 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 13.59 Billion by 2033, exhibiting a growth rate (CAGR) of 6.30% during 2025-2033.

India Ready-to-drink Beverages Market Trends and Drivers:

• The India ready-to-drink beverages market is experiencing healthy growth as a result of urbanization and consumer lifestyle shifts in the direction of convenience and convenience-on-the-go.
• Market demand is growing increasingly towards natural, low-calorie, and functional RTDs, with consumers moving toward herbal teas, vitamin-fortified beverages, and low-sugar juice.
• In addition, increasing disposable incomes and a growing youth population are driving the take-up of premium and innovative beverage products in both rural and urban areas.
• Essentially, the increasing trend of Western food and beverage consumption habits is driving the popularity of non-conventional beverages such as iced coffee, smoothies, and carbonated juice mixes.
• Apart from this, e-commerce websites and instant-commerce players are also enhancing the availability and affordability of RTD beverages, particularly in tier II and III towns.
• The trend of sustainable packaging and green product launches is also becoming a major influencer with consumers opting for environmentally conscious brands.
• Additionally, celebrity endorsements and influencer marketing strategies are also increasing visibility and trust for brands among Gen Z and millennial consumers.
• The growing availability of global and local beverage companies is fueling competition, resulting in an expanded product range and diversification of flavors.
• Furthermore, the heightened interest in energy-boosting and immunity-enhancing beverages following the pandemic period has introduced a new growth dimension for RTD makers.
• The launch of plant-based and alternative dairy drinks is also picking up momentum, particularly among vegan and lactose-intolerant consumers.
• Essentially, encouraging government policies for food safety, food processing innovation, and Make in India efforts are motivating new players and increased production capacity.
• With increasing growth in retail infrastructure and cold-chain logistics, the RTD beverages segment is set to be a strong contributor in India's changing food and beverage scene.

India Ready-to-drink Beverages Market Segmentation:

IMARCs report provides a deep dive into the India ready-to-drink beverages market analysis, outlining the current trends, underlying market demand, and growth trajectories.

Product Type Insights:

• RTD Tea
• RTD Coffee
• Energy Drinks
• Yogurt Drinks
• Dairy-Based Beverages
• Others

Packaging Insights:

• Bottles
• Tetra Pack
• Sachet
• Tin Can
• Others

Distribution Channel Insights:

• Business to Business (Foodservice)
• Business to Consumers
  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Specialty Stores
  • Online Stores
  • Others

Regional Insights:

• North India
• South India
• East India
• West India

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The competitive landscape of the industry has also been examined along with the profiles of the key players.

Key highlights of the Report:

• Market Performance (2019-2024)
• Market Outlook (2025-2033)
• COVID-19 Impact on the Market
• Porter’s Five Forces Analysis
• Strategic Recommendation
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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