Ice Hockey Equipment Market Segmentation: Understanding Product Preferences

The global ice hockey equipment market size was estimated at USD 2.30 billion in 2024 and is projected to reach USD 3.13 billion by 2030, growing at a CAGR of 6.3% from 2025 to 2030. Ice hockey is a team sport played on purpose-built rinks in arenas. An increase in the occurrence and viewership of international sporting events such as the Winter Olympics, IIHF Asia and Oceania Championship, World Championships, and the Stanley Cup is expected to enhance the popularity of this sport in the coming years.

Celebrity endorsements and promotion by renowned players are rapidly increasing awareness of ice hockey among younger generations. The growing availability of synthetic ice hockey arenas is anticipated to drive the demand for related equipment, including skates and sticks.

Originating from North America and Europe, ice hockey is gaining traction in Asia Pacific countries such as China, Japan, and Australia. The emergence of professional hockey clubs and participation from international players are notable trends attributed to technological advancements in creating artificial ice rinks. For example, China has more than 100 synthetic indoor ice hockey rinks. This regional expansion, bolstered by factors like hosting international tournaments and government support programs, presents substantial growth opportunities for equipment manufacturers.

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Key Market Trends & Insights

• The ice hockey equipment market in North America accounted for 63.3% of global revenue in 2024. Ice hockey is immensely popular in North America, especially in Canada, where it is regarded as the national sport.
• The ice hockey equipment market in the U.S. is projected to grow at a CAGR of 6.0% from 2025 to 2030. Increased participation in ice hockey competitions and government initiatives promoting youth involvement are key drivers of domestic market growth.
• By product, sticks contributed to 37.8% of global revenue in 2024. Technological advancements in stick design are driving demand in this segment, with several market players providing improved stick options.
• By distribution channel, offline sales accounted for approximately 75.1% of global revenue in 2024. Offline channels such as big box stores offer a comprehensive range of products, allowing customers to find everything they need in one location.

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Market Size & Forecast

• 2024 Market Size: USD 2.30 billion
• 2030 Projected Market Size: USD 3.13 billion
• CAGR (2025-2030): 6.3%
• North America: Largest market in 2024

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Key Companies & Market Share Insights

Established companies and emerging players create a competitive environment by emphasizing product innovation, quality, and pricing strategies. Companies have adopted various strategic initiatives such as expanding their presence online and launching new products to gain a competitive edge. Furthermore, companies are enhancing brand recognition through multiple media channels, the internet, social networking sites, and collaborations with celebrities to reach a broader audience.

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Key Players

• Peak Achievement Athletics Inc. (Bauer)
• Birch Hill Equity Partners (CCM)
• Canadian Tire Corp. (SherWood)
• New Balance (Warrior)
• True Temper Sports
• STX
• Grafskates AG
• Winnwell
• Vaughn Hockey
• ROCES SPORT S.R.L.

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Conclusion

The ice hockey equipment market is on a growth trajectory, driven by increasing participation, global sporting events, and heightened interest among younger audiences. With a projected market size expansion and a strong CAGR, the regionally diverse demand presents significant opportunities for manufacturers and retailers. Technological advancements in equipment and the rise of synthetic ice rinks are facilitating the sport's growth, notably in emerging markets like Asia Pacific. As ice hockey continues to gain popularity globally, companies that focus on innovation, strategic partnerships, and effective marketing will likely thrive in this competitive landscape.