The global Green coffee market size reached USD 38.3 Billion in 2024 and is forecast to reach USD 52.7 Billion by 2033, exhibiting a CAGR of 3.62% during 2025-2033. This growth is driven by rising coffee consumption, expansion of e-commerce, and the growing specialty coffee sector emphasizing premium, sustainable, and distinctive coffee products.
Study Assumption Years
Green Coffee Market Key Takeaways
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Market Growth Factors
The rising global coffee consumption significantly influences the green coffee market. The International Coffee Organization (ICO) predicts worldwide coffee consumption will grow by over 3.0% in 2023–2024 and rise by 2.2% to 177.0 million bags, with non-producing countries expanding consumption mostly. This trend leads to increased demand for green coffee beans, which are widely used to produce roasted coffee, positively impacting market revenue.
The growth of e-commerce platforms plays a crucial role in market expansion by facilitating direct trade between coffee buyers and producers. In 2023, the global e-commerce market was valued at US$ 21.1 Trillion, projected to rise to US$ 183.8 Trillion by 2032 with a CAGR of 27.16% from 2024 to 2032. This accessibility enhances user convenience, broadens consumer base, and ensures farmers receive equitable pay while offering price transparency.
The expanding specialty coffee industry drives demand for high-quality green coffee beans due to evolving consumer tastes. Specialty coffee accounts for about 48% of coffee consumed in the US and 55% of the US $48 billion coffee retail market, according to the National Coffee Association of America. The rise of specialty coffee shops, higher consumer spending on premium coffee, and the artisanal coffee culture contribute to sustained growth in this segment.
Market Segmentation
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Regional Insights
Europe leads the green coffee market, accounting for the largest regional share. This dominance is fueled by a rich coffee culture, widespread café presence, preference for specialty and premium coffees, and growing artisanal coffee shop popularity, especially in Germany, Italy, and France. The EU represented 74.1% of coffee consumption within Europe during 2022-2023, with unroasted green coffee beans comprising approximately 90% of EU imports. Brazil (32%), Vietnam (26%), Uganda (7%), and Honduras (6%) are top suppliers.
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