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Comparing the Top Digital Marketing Companies in Singapore

Comparing the top digital marketing companies in Singapore reveals a diverse range of agencies, from full-service firms like OOm and First Page Digital to creative specialists like Hashmeta and VISIBILITI

When searching for a digital marketing company in Singapore, businesses are met with a vast array of agencies—ranging from agile startups to global networks—offering everything from SEO and influencer strategies to AI-powered campaign optimizations. Based on recent rankings and industry insights up to mid-2025, this overview compares standout players in Singapore's dynamic digital marketing landscape. We’ll examine their core strengths, niche focus, client profiles, pricing, and what makes each unique.


1. OOm Pte Ltd: The All-Rounder Powerhouse

Founded in 2006, OOm is frequently cited as one of the top digital marketing companies in Singapore, offering full-stack digital solutions including SEO, SEM, social media marketing, content creation, website development, and influencer campaigns. The agency boasts a Google Premier Partner and Meta Business Partner status—reserved for industry leaders—granting them access to advanced tools and insights

In 2025, OOm received multiple industry accolades—including Local Agency of the Year and Lead Generation Agency of the Year—and is recognized as a pre-approved PSG vendor, enabling SMEs in Singapore to secure up to 50% grant support This positioning allows them to deliver both scale and affordability.


2. First Page Digital: SEO & Performance-Led Excellence

A dominant force in SEO since its inception in 2011, First Page Digital offers technical SEO, link-building, PPC, CRO, and paid media services. Their transparent, data-driven model and Google Premier Partner credentials make them an attractive digital marketing partner—especially for results-focused brandsThey consistently appear in “best of” lists throughout Singapore


3. Digital Squad: Performance-Focused and Data-Driven

Digital Squad is celebrated for its performance-driven mindset, specializing in SEO, SEM, social media ads, content marketing, and PPC. Their client portfolio includes serious names like Prudential and Citibank. Known for ROI-focused campaigns with measurable impact, Digital Squad is a go-to digital marketing company in Singapore for firms targeting search visibility and conversion-led growth


4. Hashmeta: Creative & Influencer Expertise

Established in 2012, Hashmeta champions a creative, influencer-led approach—blending social media, content creation, SEO, and influencer campaigns. They’ve worked with regional giants like Lazada and Nike. Their recognized emphasis on content-led marketing, martech integration, and campaign creativity make them ideal for brands seeking high engagement and visibility


5. Brew Interactive: Enterprise-Level Lead Generation

Recognized across multiple top-5 lists, Brew Interactive focuses on performance marketing, lead gen, content marketing, and social strategy. Notable clients include Hitachi, NUS, and Singtel. Clutch-listed and APAC-awarded, they excel in enterprise and B2B strategies, doubling SaaS demo conversions in B2B campaigns


6. Roketto: Strategy-First Growth for Startups and B2B

Roketto highlights a strategy-first philosophy tailored to startups and B2B clientele. With expertise in SEO, PPC, HubSpot integration, CRO, and web design, they’ve enabled SaaS firms to boost leads by up to 300%. For young businesses aiming for sustainable growth from the ground up, Roketto presents a focused yet agile solution


7. AWISEE, PurpleClick & Mustard: Versatile Boutique Options

  • AWISEE (founded 2014) offers multi-channel, highly tailored marketing strategies—ranging from technical SEO and PPC to social media and influencer outreach—with a transparent, ROI-focused ethos
  • PurpleClick (2006) specializes in budget-conscious, performance-driven work, backed by Google, Baidu, and Yahoo accreditations. Ideal for businesses seeking measurable results without heavy spending
  • Mustard (2018) is a boutique suited to startup environments, emphasizing branding, SEO, social media, web development, and CRO with a strategy-first mindset

8. VISIBILITI: TikTok-Focused Performance Marketing

VISIBILITI stands out with a performance-driven playbook that includes TikTok, SEM/SEO, Facebook marketing, and lead gen. The agency bagged multiple awards at TikTok’s inaugural Ad Awards in 2024 and continues to deliver high-impact, locally resonant campaigns in 2025—making it a standout choice for brands prioritizing TikTok engagement and conversion metrics


9. Traffic Bees & WPP Media Singapore: Emerging and Network-Based Solutions

  • Traffic Bees (2020): A nimble agency addressing startups and SMEs with SEO, content marketing, TikTok-focused strategy, and bespoke digital solutions. Their Co-Founder spoke at Ahrefs Evolve 2024, reflecting their thought leadership and innovative mindset
  • WPP Media Singapore (formerly GroupM): A heavyweight in media investment and campaign strategy, offering programmatic, analytics, digital planning, and open intelligence services for enterprise-level clients such as Danone, L’Oréal, and LVMH. A powerful option for brands seeking advanced, data-driven sophistication

10. Global & Specialist Agencies: MOI Global, McCann, and Others

  • MOI Global: A global creative force with a strong tech focus—perfect for technology brands. Services include data analytics, digital strategy, UI/UX, and creative development. Clients include Huawei, Facebook, and DXC Technology. Ideal for tech-driven digital initiative
  • McCann Worldgroup APAC: A global marketing network offering branding, PR, digital marketing, and content development, with recognition from Cannes Lions and Effies. Helps companies seeking unified cross-market creative campaigns

Comparative Summary Table

Agency NameStrengths / SpecializationIdeal ForClient Types
OOmFull-stack, Google/Meta Partner, PSG grantsSMEs to Enterprises, broad scopeWide industry base
First Page DigitalSEO-driven, data transparency, Premier PartnerSEO & performance-focused brandsVarious, including local & global
Digital SquadROI-focused, content+ads, performance campaignsConversion-driven strategiesFinancial & consumer brands
HashmetaCreative, influencer-led marketingEngagement-focused brandsRetail, consumer
Brew InteractiveLead generation, enterprise campaignsB2B, enterprise growthTech, education, enterprise clients
RokettoStrategy-first, HubSpot/CRO integrationB2B & startupsSaaS & emerging firms
AWISEE / PurpleClick / MustardTailored, budget-conscious, boutique servicesSMEs, early-stage firmsDiverse small-business clients
VISIBILITITikTok-centered performance marketingBrands active on TikTokConsumer & lifestyle
Traffic BeesAgile, TikTok + SEO for SMEsHyper-small businesses/startupsSMEs and niche brands
WPP Media SingaporeProgrammatic, data-rich media planningLarge enterprisesBig brands & global organizations
MOI Global / McCannCreative, tech-savvy (MOI); cross-market campaigns (McCann)Branding-heavy, global campaignsTech firms (MOI); global clients

Selecting the Right “Digital Marketing Company in Singapore”

1. Define Your Business Stage & Objectives

  • Startup / SME, high-growth: consider Roketto, Traffic Bees, AWISEE, Mustard, or PurpleClick.
  • Mid-size / B2B / enterprise growth: lean toward OOm, First Page, Brew, Digital Squad, or VISIBILITI depending on lead-gen vs. SEO vs. social focus.
  • Large-scale campaigns or global presence: WPP Media, MOI Global, or McCann Worldgroup APAC.

2. Service Specialization

  • For balanced, full-stack support: OOm and First Page.
  • For SEO-first performance: First Page, OOm, or MediaOne (noted for SEO/AI)
  • For influencer & creative social campaigns: Hashmeta, VISIBILITI.
  • For TikTok + organic reach: Traffic Bees, VISIBILITI.

3. Partnerships & Accreditations

  • Google Premier Partner: OOm, First Page.
  • Meta Business Partner: OOm.
  • HubSpot Partnership: Roketto.
  • Award Recognition: VISIBILITI (TikTok awards in 2024), WPP Media (MARKies 2025), Traffic Bees (Ahrefs Evolve keynote)

4. Budget & Grants

  • PSG Grant eligible: —up to 50% subsidized
  • Boutique/lean options: AWISEE, Mustard, PurpleClick, Traffic Bees—favorable pricing for minimal budgets.

Conclusion

If you're evaluating which digital marketing company in Singapore to partner with, here’s a quick roadmap:

  • Comprehensive, high-performance solutions with business grants: Choose OOm.
  • SEO dominance and performance analytics: Go with First Page Digital.
  • ROI-driven social and paid campaigns: Pick Digital Squad or Brew depending on B2B focus.
  • Creative, influencer-led reach: Opt for Hashmeta.
  • Startup or B2B accelerated growth with clear strategy: Consider Roketto.
  • Grassroots, tactical TikTok and SEO for SMEs: Look to Traffic Bees or VISIBILITI.
  • Scalable enterprise and data-centric media planning: Use WPP Media.
  • Tech or global creative campaigns: Lean into MOI Global or McCann.

By evaluating your business needs—be it visibility, lead generation, creative engagement, or budget constraints—you can narrow down the ideal digital marketing company in Singapore that aligns with your vision. Let me know if you'd like a deeper dive into any of these agencies or even help with outreach templates!