Barbeque Grill Market Thrives on Home Cooking and Backyard BBQ Trends

The global barbeque grill market size was valued at USD 5.28 billion in 2024 and is projected to reach USD 7.08 billion by 2030, growing at a CAGR of 5.1% from 2025 to 2030. Shifting lifestyle patterns and evolving eating habits among younger consumers, coupled with the rising popularity of outdoor events and social gatherings, have driven demand for slow-cooked barbecue dishes such as brisket, pork shoulder, and ribs.

The market’s growth trajectory is expected to continue in the coming years. Unlike many other product segments, the barbeque grill industry remained relatively resilient during the pandemic. As restaurants faced closures and restrictions, more consumers turned to home cooking. According to research by the Hearth, Patio & Barbecue Association (HPBA), published in November 2021, 38% of grill owners purchased a new grill within the past two years, and 27% of those cited increased home cooking during the pandemic as their reason for upgrading.

With changing consumer tastes, restaurants are innovating their barbeque menus beyond traditional offerings of chicken, seafood, and vegetables, now introducing items such as barbeque beetroot and sweet potato. The growing number of quick-service restaurants and barbeque eateries reflects consumers’ preference for convenient dining options. Young consumers, in particular, are increasingly exploring unique culinary experiences. The popularity of barbeque restaurants offering live cooking, buffet spreads, and vibrant dining atmospheres is further propelling the market’s expansion.

Key Market Trends & Insights

• North America barbeque grill market accounted for a revenue share of 56.7% in 2024.
• The U.S. barbeque grill market is expected to grow at a CAGR of 5.1% from 2025 to 2030.
• Based on product, the gas barbeque grill segment dominated the market with a share of 55.18% in 2024.
• Based on application, the commercial segment led the market in 2024.

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Market Size & Forecast

• 2024 Market Size: USD 5.28 Billion
• 2030 Projected Market Size: USD 7.08 Billion
• CAGR (2025–2030): 5.1%
• North America: Largest market in 2024
• Asia Pacific: Fastest growing market

Competitive Landscape

The global barbeque grill market is moderately consolidated, with key players such as Newell Brand Inc., Spectrum Brands, Inc., The Middleby Corporation, W.C. Bradley Co., Traeger Grills, LANDMANN, Weber-Stephen Products LLC, Transform Holdco LLC, Empire Comfort Systems, and RH Peterson Co. These companies benefit from established brand recognition and strong global distribution networks, enabling them to reach both regional and international markets.

Recent Developments

• January 2023: Weber Inc. launched the LUMIN electric grill, designed for consumers with limited outdoor space. The model achieves temperatures exceeding 600°F (315°C) within 15 minutes.
• April 2022: Napoleon introduced the Rogue EQ Connected Electric Grill Series, featuring app-controlled operation and a 7-inch LCD screen for temperature monitoring.
• October 2021: Weber-Stephen began production of outdoor grills in Zabrze, Poland, aiming to improve logistics and meet growing European demand.
• November 2021: Kenyon International, Inc. launched the G2 Grill, offering a 35% larger cooking surface than its previous portable models.

Key Companies Profiled

• Newell Brand Inc.
• Spectrum Brands, Inc.
• The Middleby Corporation
• W.C. Bradley Co.
• Traeger Grills
• LANDMANN
• Weber-Stephen Products LLC
• Transform Holdco LLC
• Empire Comfort Systems
• RH Peterson Co.

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Conclusion

The barbeque grill market is witnessing steady growth driven by changing consumer lifestyles, increased outdoor cooking trends, and the rising number of barbeque-themed restaurants. Innovation in product design, such as electric and app-controlled grills, is reshaping the consumer experience. Expanding restaurant chains and the growing culture of social dining are further supporting market expansion. Moreover, the emphasis on convenience, modern living, and experiential dining is expected to sustain long-term demand across both residential and commercial sectors.