Air Purifier Market in Asia Pacific Flourishes Amid Growing Pollution Levels

The global air purifier market size was estimated at USD 16,935.1 million in 2024 and is projected to reach USD 30,078.4 million by 2033, growing at a CAGR of 6.6% from 2025 to 2033. Rising air pollution levels and increasing awareness of indoor air quality and health are the key factors driving market growth.

Rapid urbanization and industrialization have led to higher levels of airborne contaminants, encouraging consumers to invest in effective air purification solutions. Technological innovation continues to shape market dynamics, with manufacturers introducing smart air purifiers equipped with HEPA filtration, app-based control, and real-time air quality monitoring. These advancements improve convenience and efficiency, appealing to tech-oriented users. Furthermore, the integration of AI and IoT into air purification systems is fueling demand in smart homes and offices, broadening the market’s consumer base.

The air purifier industry has seen a noticeable shift toward residential end users. Growing health awareness and the pursuit of cleaner indoor environments are prompting more households to adopt air purifiers. While commercial and industrial sectors remain important, the increase in residential adoption highlights changing consumer preferences. In response, manufacturers are developing compact, energy-efficient models tailored for home use.

Key Market Trends & Insights

• Asia Pacific dominated the air purifier market with the largest revenue share of 39.5% in 2024.
• The China air purifier market accounted for over 40.0% share in Asia Pacific, driven by persistent air quality challenges and a growing health burden.
• By technology, the activated carbon segment is projected to grow at a CAGR of 7.7% from 2025 to 2033 in terms of revenue.
• By application, the commercial segment is expected to expand at a CAGR of 7.2% from 2025 to 2033.
• By coverage range, the below 250 Sq. Ft. segment is anticipated to grow at a CAGR of 7.3% from 2025 to 2033.
• By sales channel, the online segment is projected to record a CAGR of 7.3% from 2025 to 2033.
• By type, the standalone/portable segment is expected to grow at a CAGR of 7.0% from 2025 to 2033.

Download a free sample PDF of the Air Purifier Market Intelligence Study by Grand View Research.

Market Size & Forecast

• 2024 Market Size: USD 16,935.1 Million
• 2033 Projected Market Size: USD 30,078.4 Million
• CAGR (2025–2033): 6.6%
• Asia Pacific: Largest market in 2024

Competitive Landscape

Some of the key players operating in the market include Alfa Laval, Danfoss, and Kelvion Holding GmbH.

• Honeywell International, Inc. – A leading global technology company offering a diverse range of air purifiers for residential, commercial, and industrial applications. Known for integrating smart features such as HEPA filters and real-time air quality monitoring, Honeywell maintains a strong market presence supported by brand trust and extensive distribution networks. Its products are particularly popular in North America and Asia, serving both general consumers and specialized environments like healthcare.
• IQAir – A premium air quality technology firm specializing in high-performance purifiers and monitoring systems. It is recognized for medical-grade products widely used in hospitals, laboratories, and polluted regions. IQAir dominates the luxury and professional segments of the market, known for its advanced filtration technology and accurate air quality data, with strong footholds in Asia and Europe.

Recent Developments

• January 2024: COWAY CO., LTD. launched Airmega 100, featuring 360° air intake and a 3-stage HEPA filtration system that purifies up to 810 sq. ft. per hour. It includes a real-time air quality indicator, energy-saving mode, auto operation, and precision particle sensors.
• February 2023: The company introduced a carbon air purifier utilizing UV technology to enhance indoor air quality. This system removes odors, gases, and volatile organic compounds (VOCs) while reducing microbial growth, including viruses and bacteria, on evaporator coils.

Key Companies Profiled

• IQAir
• Honeywell International, Inc.
• LG Electronics
• Unilever PLC
• Koninklijke Philips N.V.
• Hamilton Beach Brands, Inc.
• Panasonic Corporation
• Whirlpool Corporation
• Carrier

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Conclusion

The global air purifier market continues to evolve as consumers prioritize healthier indoor environments and air quality awareness grows. Advancements in smart technologies, AI integration, and filtration efficiency are reshaping the competitive landscape. The shift toward residential adoption highlights a major transformation in consumer demand patterns. With strong innovation and regional expansion, the market is poised for sustained growth throughout the forecast period.