Companies employ a variety of measures to protect customer information, recognizing the critical importance of safeguarding sensitive data to maintain trust, comply with regulations, and avoid potential legal consequences. Here are some key strategies that companies commonly use to protect customer information: Data Encryption Utilizing encryption techniques is fundamental in securing customer information. Companies implement encryption protocols to transform sensitive data into unreadable code, making it challenging for unauthorized parties to access or interpret the information. Encryption is applied both during data transmission and when stored in databases.